Anthony Greenwald, Ph.D.
Professor Emeritus
(206) 543-7227
Advising:
Does not accept or train psychology graduate students.
Interests: Unconscious and implicit cognition; prejudice and stereotypes; subliminal priming; research methodology
Links:
Research
Please check my home page _http://faculty.washington.edu/agg/_ for information about current research activities.
Education
Harvard University (1963)
- June 16, 2022 Emeritus Professor Tony Greenwald was featured in a UW News article on discriminatory bias as a public health problem
- January 10, 2022 Professor Emeritus Tony Greenwald recognized by the APS for lifetime achievement with the 2022 James McKeen Cattell Fellow Award
- September 25, 2020 The Implicit Association Test, developed by Tony Greenwald, is the focus of this story produced as part of “Facing Race,” a KING 5 series that examines racism, social justice and racial inequality in the Pacific Northwest.
- June 17, 2020 This Q&A with Tony Greenwald, in Knowable Magazine, addresses curbing implicit bias.
- June 15, 2020 Tony Greenwald’s “Blind Spot” is included in a list of 10 books about racism worth reading, in this Secret Manchester article
- February 10, 2020 On February 16, Tony Greenwood will lead a symposium at the upcoming Annual Association for the Advancement of Science meeting titled "Implicit Bias, Explicit Science."
- September 14, 2019 Documentary filmmaker spoke with Anthony Greenwald as research for her film "Bias."
- July 4, 2019 Tony Greenwald cited in Powell Tribune article about "Mindbugs."
- September 18, 2018 Tony Greenwald honored with Golden Goose Award for founding research on implicit bias
- September 12, 2018 Tony Greenwald’s Implicit Association Test is cited in this Quartz at Work article about what to do with your implicit bias
- June 8, 2018 Tony Greenwood featured in KUOW interview about Starbucks bias training
- May 8, 2018 Cheryl Kaiser and Tony Greenwald are interviewed in this Crosscut article that questions the efficacy of Starbuck’s new racial bias training plan.
- May 2, 2018 Tony Greenwald is quoted in this article from The Stranger, which discusses potential flaws in the Starbucks Anti-Racial Bias training.
- April 2, 2018 Tony Greenwald was quoted in a Forbes article about the difficulty of admitting mistakes, especially regarding the troubles of the Trump administration.
- March 29, 2018 Tony Greenwald is highlighted in this UW Columns article about the development of the implicit association test.
- March 19, 2018 Anthony Greenwald was cited in a Crosscut article about possible implicit bias in jurors.
- January 18, 2018 Anthony Greenwald is interviewed in this Alabama Public Radio story about the bias fighting game Buffalo.
- June 27, 2017 Tony Greenwald’s "Blind Spot: Hidden Biases of Good People," is included on The Washington Post’s 2017 summer reading list.
- June 7, 2017 Congratulations to Tony Greenwald and his longtime collaborator Mahzarin Banaji, who are recipients of the Society of Experimental Social Psychology’s Scientific Impact Award for their 1995 Psych Review paper entitled, "Implicit Social Cognition: Attitudes, Self-Esteem, and Stereotypes." They will be honored at the 2017 SESP meeting to be held in Boston in October.
- May 10, 2017 Tony Greenwald is also quoted in this article that discusses bias in artificial intelligence.
- May 10, 2017 Tony Greenwald and upcoming colloquium speaker, Mahzarin Banaji, are featured in a soon to be released documentary film, "Bias."
- April 5, 2017 The University of Delaware, Center for the Study of Diversity, will begin a week of events designed to raise awareness of implicit bias, with a lecture by Anthony Greenwald.
- March 8, 2017 Tony Greenwald’s Implicit Association Test has inspired a play about racial differences and unconscious bias, called Smart People.
- January 24, 2017 Congratulations to Tony Greenwald who, along with his longtime collaborator Mahzarin Banaji, are joint recipients of the 2017 American Psychological Association’s Award for Distinguished Scientific Contributions.
- October 11, 2016 Tony Greenwald’s contributions on Implicit Bias has been visible in politics recently.
- August 5, 2015 Tony Greenwald helped create the Implicit-Association tests and now people are asking, how they can rewire their bias.
- April 17, 2015 A New York Times opinion piece on racial bias cites Tony Greenwald's UW-developed Implicit Association Test
- January 28, 2015 This is a great article about Implicit Bias and Employment Law that draws heavily on the work Tony Greenwald has done.
- December 17, 2014 Tony Greenwald’s Talk – Blindspot: Hidden Biases of Good People is making the rounds.
- December 10, 2014 Tony Greenwald’s work shows early origins of bias in STEM -
- December 10, 2014 If there is a story about Implicit Bias, you know Tony Greenwald will be mentioned -
- November 5, 2014 Tony Greenwald's work with unconscious bias is always newsworthy -
- July 16, 2014 Check out what Implicit Bias (Tony Greenwald) might look like as a play:
- June 25, 2014 Tony Greenwald’s work with implicit bias takes on Shakespearian overtones in this story:
- June 4, 2014 Tony Greenwood’s work continues to make news. Way to go Tony!
- May 28, 2014 Tony Greenwald’s work on unconscious bias has been the subject of three more articles.
- May 21, 2014 Professor Anthony Greenwald was featured in the UW News 'Favoritism, not hostility, causes most discrimination, says UW psychology professor';
- May 21, 2014 Wondering what you’ll look like when you get older? Check out this profile of Anthony Greenwald’s work
- January 29, 2014 Professor Anthony Greenwald is well known for the development of an Implicit Association Test that measures the strengths of ones attitudes about a number of issues.
- April 24, 2013 Tony Greenwald’s co-author of the book Blindspot: Hidden Biases of Good People, Mahzarin Banaji, was interviewed on NPR earlier this week.
- March 28, 2013 Tony Greenwald was chosen to receive the William James Lifetime Achievement Award for Basic Research presented in honor of the 25th Anniversary of APS.
- February 13, 2013 Tony Greenwald and Mahzarin R. Banaji co-authored the new book, "Blindspot: Hidden Biases of Good People" based on their Implicit Association Test.
- May 21, 2012 Tony Greenwald's work on racial attitudes is looking at presidential elections.
- April 23, 2012 Anderson Cooper’s "Race in America" show on April17 featured Anthony Greenwald.
- December 20, 2011 Tony Greenwald’s Implicit Association Test now has a mental health component.
- June 28, 2011 Dario Cvencek, Psychology post-doc, Andrew Meltzoff, and Anthony Greenwald’s study on culturally communicated d messages about math was the featured in the June 2011 issue of Columns, the UW Alumni Association’s magazine.
- June 7, 2011 The "UW Psychlists" (Geoff Loftus, Tony Greenwald, Laura Little, Kevin King, Scott Murray, Phil Burger [a/ka/ Knuckledragger] and Frank Farach) placed in the top 15 teams in the Group Health Commute Challenge.
- March 28, 2011 Dario Cvencek, lead author and a postdoc at the Institute for Learning & Brain Sciences, and co-authors Anthony Greenwald and Andrew Meltzoff's….
- September 20, 2010 Tony Greenwald was interviewed for an article about a lawsuit against "Don't ask, don't tell". "The government's "don't ask, don't tell" policy is based on mistaken assumptions and probably is making a difficult situation worse, a leading expert in cognitive psychology said Tuesday in Maj. Margaret Witt's lawsuit against the Air Force." "Military policy on gays is criticized,"
- June 30, 2009 Tony Greenwald’s Implicit Association Test received coverage in University Week. "Study supports validity of test that indicates widespread unconscious bias"
- March 9, 2009 Three faculty members’ lectures on UWTV were ranked in the top 10 viewed for 2008.
- November 3, 2008 The Implicit Association Test received front page coverage and Tony Greenwald was interviewed for "Doctors in study prefer whites to blacks: UW researchers take a look at physician biases."
- October 20, 2008 Tony Greenwald was interviewed by a Seattle Times staff columnist. "Will Obama's race matter?"
- August 4, 2008 The Implicit Association Test that Tony Greenwald invented is being modified by researchers at Harvard and Massachusetts General Hospital as a possible indicator on the likelihood of a previously suicidal person attempting suicide again.
- June 27, 2007 Tony Greenwald was quoted extensively in a recent Chronicle of Higher Education article about student evaluations of university instructors.
- June 18, 2007 Tony Greenwald was on the June 4th Oprah Winfrey Show that focused on "Overcoming Prejudice."
- June 8, 2007 Tony Greenwald 's research was featured in The Chronicle of Education "Method of Using Student Evaluations to Assess Professors Is Flawed but Fixable, 2 Scholars Say"
- June 4, 2007 Tony Greenwald on the June 4th Oprah Winfrey Show that focused on "Overcoming Prejudice."
- May 8, 2007 Tony Greenwald was named a Fellow of the American Academy of Arts and Sciences.
- May 1, 2007 Congratulations to Tony Greenwald who was named a Fellow of the American Academy of Arts and Sciences.
- September 18, 2006 Tony Greenwald was interviewed by ABC’s "20/20" show on stereotypes and the inner workings of the human mind.
- December 20, 2005 Tony Greenwald was interviewed by the Washington Post for "Psychiatry Ponders Whether Extreme Bias Can Be an Illness."
- July 25, 2005 Tony Greenwald received the 2006 Distinguished Scientist Award of the Society of Experimental Social Psychology.
- July 28, 2003 Tony Greenwald, Mark Oaks, Hunter Hoffman and 100+ student participants work on unconscious racial stereotypes that appeared in the Journal of Experimental Social Psychology, on NPR
- July 8, 2003 Blacks more likely to be shot than whites even when holding harmless objects
- December 16, 2002 Congratulations to the Greenlake Elementary School first-graders, residents of The Hearthstone retirement community, and all others who participate in the "Grandpal Project."
- November 27, 2001 Take the Web test to measure your prejudice against Arab Muslims
- September 12, 2000 Subliminal 'rats' ad could backfire on Bush, GOP
- February 24, 2000 Psychological test of unconscious candidate preference shows surprising results
- June 1, 1999 Showing pictures of admired blacks or elderly can lower levels of unconscious prejudice
- January 22, 1999 200,000 Web tests show people's unconscious roots of racism, ageism
- October 8, 1998 33,000 Web tests show unconscious roots of racism, ageism
- September 29, 1998 Roots of unconscious prejudice affect 90 to 95 percent of people, psychologists demonstrate at press conference
- September 23, 1998 Pervasiveness of prejudice to be demonstrated at press conference; Americans can go on line to test themselves
- December 4, 1997 Student evaluations don't get a passing grade: Easy-grading professors get too-high marks, new UW study shows
- Greenwald, A. G., & Pettigrew, T. F. (2014, in press, available online). With malice toward none and charity for some: Ingroup favoritism enables discrimination. American Psychologist. (downloadable via my home page)
- Greenwald, A. G. (2012). There is nothing so theoretical as a good method. Perspectives on Psychological Science, 7, 99–108. (downloadable via my home page)
- Kang, J., Bennett, M. W., Carbado, D. W., Casey, P., Dasgupta, N., Faigman, D. L., Godsil, R. D., Greenwald, A. G. , Levinson, J. D., & Mnookin, J. L. (2012). Implicit bias in the courtroom. UCLA Law Review, 59, 1124–1186. (downloadable via my home page)
- Cvencek, D., Greenwald, A. G., & Meltzoff, A, N. (2011). Measuring Implicit attitudes of 4-year-old children: The Preschool Implicit Association Test. Journal of Experimental Child Psychology, 109, 187–200. (downloadable via my home page)
- Greenwald, A. G., Poehlman, T. A., Uhlmann, E., & Banaji, M. R. (2009). Understanding and using the Implicit Association Test: III. Meta-analysis of predictive validity. Journal of Personality and Social Psychology, 97, 17–41. (Downloadable via my home page)
- Greenwald, A. G., Smith, C. T., Sriram, N., Bar-Anan, Y., & Nosek, B. A. (2009). Race attitude measures predicted vote in the 2008 U. S. Presidential Election. Analyses of Social Issues and Public Policy, 9, 241–253. (Downloadable via my home page)
- Sriram, N., & Greenwald, A. G. (2009). The Brief Implicit Association Test. Experimental Psychology, 56, 283–294. (Downloadable via my home page.)
- Yamaguchi, S., Greenwald, A. G., Banaji, M. R., Murakami, F., Chen, D., Shiomura, K., Kobayashi, C., Cai, H., & Krendl, A. (2007). Apparent universality of positive implicit self-esteem. Psychological Science, 18, 498–500. (Downloadable via my home page)